Master’s in Digital Content Management (MSI)

MSI in Digital Content Management

Drexel University’s online MSI in Digital Content Management is designed for content specialists from across the industry spectrum. The curriculum emphasizes the technological components of the field, from taking charge of small- and large-scale content management systems to designing, developing, and implementing other forms of programming and software solutions. You’ll also learn to lead, focusing on managing not just content, but the process of implementing these systems into your organization.

What is a Master’s in Digital Content Management?

Digital content management is fairly straightforward: a content manager’s main responsibilities revolve around effectively creating, managing, and leveraging digital content. That content can range from text to graphics to other forms of multimedia, like video or audio. Typically, a digital content manager is responsible for managing and maintaining a digital content management system (CMS) and/or a digital assets management system.

What Can I Do with a Master’s in Digital Content Management?

Whether you’re working (or aspire to work) in government, education, business, creative industries, digital media, or beyond, Drexel’s online MSI in Digital Content Management will prepare you to be competitive in the job market. Companies such as Facebook, Bank of America, IBM, and Microsoft all employ content management specialists with titles like digital content manager and head of content. Other common job titles include web content producer, document specialist, and content strategist.

How Do I Become a Digital Content Manager?

Drexel’s master’s degree in digital content management draws on fields like library and information science, information systems, and human computer interaction. Its goal is to prepare you to not only manage and organize assets, but to work within your organization in a leadership capacity to implement systems and organize projects. This degree focuses on understanding content as well as the technology and business aspects of the job. Courses include topics like “Information Visualization” and “Information Innovation through Design Thinking.” You’ll be able to take the skills you learn here and either apply them directly to your current role, or use them to give you an edge in the job market.

What are the Salary Expectations for Master’s in Digital Content Management Graduates?

While salaries will vary based on industry, title and location, Drexel’s online MSI in Digital Content Management prepares you to command a competitive salary in a number of roles, including:

*Data from Bureau of Labor Statistics and WANTED Analytics

Master’s in Digital Content Management Online Program Features

• The program is fully online, so you can learn around your schedule
• The interdisciplinary curriculum lets you take electives in areas like communication, business, engineering, and more
• Coursework covers the creation, design, operation, stewardship, and governing of digital content, including systems supporting institutional and enterprise information needs
• Capstone project focuses on letting you tackle real-world issues that arise in the field

Archived Webinar

• MSI Programs Online Open House

Related Programs

• MS in Information Systems
• MSI in Library and Information Science

Drexel University offers a variety of Graduate Minors that can be added to any master's degree program.
State restrictions may apply to some programs.